Distance-Based Pricing with the USPS is a Possibility 

Marketers may see some changes in postage prices in the next year or two. Currently, marketing mail is shipped across the United States at a flat rate, but this may change under the Delivering for America overhaul with the USPS. While there are no concrete details yet, the USPS will soon begin to explore zone-based or distance-based pricing with marketing mail.  What will […]

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Holiday Marketing Ideas for 2025 

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Holiday marketing is a great opportunity to reconnect with existing customers and reach new ones. Everyone knows that the holiday season involves much more consumer activity when compared to the rest of the year, but not everyone takes advantage of all the marketing tools at their disposal to maximize revenue and engagement.   Following are five easy and affordable holiday marketing tips.  5 Holiday Marketing […]

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Storytelling in Marketing: Ford’s New Campaign 

Storytelling in marketing is more than a fad; this method of reaching consumers is powerful. This style of marketing translates well across multiple mediums, including video content, print advertising, website content, and on social media. Ford just launched a bold, storytelling-forward campaign—its biggest marketing effort in over a decade. Here we will dive into Ford’s latest effort and what makes […]

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advanced printing blogging brochures business cards campaign automation catalogues content marketing copywriting tips database management digital advertising digital marketing direct mail direct mail copy direct mail tips email email marketing eNewsletter flyers flyers and brochures graphic design inbound marketing landing pages leaflets magazine advertising management system marketing marketing mobile marketing personalization personalized marketing personalized url print print advertising print and digital advertising printing printing companies printing company print marketing PURLs qr codes social media social media advertising variable data printing website marketing writing tips writing tips for advertising