Personalization in Marketing: Look to the Numbers to See its Importance

Personalization in Marketing_ Look to the Numbers to See its Importance - pel hughes print marketing new orleans la

Creating a customer-focused experience is at the top of virtually every successful marketing campaign. And consumers continue to be frustrated with businesses that do not tailor their content to bridge the gap between product and consumer interests. Recent statistics prove that while delivering a personalized experience is more important than ever, it’s often easier said […]

The Importance of Lead Generation for Successful Modern Business

The Importance of Lead Generation for Successful Modern Business - pel hughes print marketing new orleans la

It’s no secret that most successful businesses in today’s environment require a larger audience base and constantly seek methods for improving their marketing strategies to increase this audience. Lead generation is one of the most important aspect of any marketing strategy and acts a stimulant for potential customers. It is the driving factor from initial […]

Avoid These Common Mistakes for Effective Mail Piece Design

Avoid These Common Mistakes for Effective Mail Piece Design - pel hughes print marketing new orleans la

Direct mail campaigns are one of the most effective tools in a marketing team’s arsenal. It’s one of the best ways to communicate with customers and one of the most important methods for gathering consumer data. However, even the slightest error in the design or mailing process can mean lost customers, and lost business.  Below […]

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