Engage Customers with Direct Mail Automation

Engage Customers with Direct Mail Automation | Pel Hughes

In our ever-evolving digital world, email has become more of a standard nuisance rather than a creative tool to engage products. On average, business people around 120 emails per day and the ordinary Gmail account contains over 8,000 messages.  So what’s the alternative?  Direct mail is still a front-runner when it comes to messages that […]

3 Email Marketing Problems Solved by Direct Mail

3 Email Marketing Problems Solved by Direct Mail | Pel Hughes

To nobody’s surprise, the debate lives on: email vs. direct mail marketing. Although there was an upswing in email marketing over a decade ago, there is more than enough recent research to show that direct mail has made a significant comeback.  For example, direct mail is now tied with social media as the second-most used […]

Build an Effective and Long-lasting Real Estate Direct Mail Strategy

Build an Effective and Long-lasting Real Estate Direct Mail Strategy - pel hughes print marketing new orleans la

Although it may go against the current notions that digital is taking over, the fact remains that direct mail is still one of the most effective methods of reaching your customer. In fact, the response rate of direct mail is approximately nine times greater than that of email, paid searches, or social media.   A strong […]

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