We love print media and there is a reason that you should love it, too. When you are working on a marketing strategy for your business, print can help you to reach your entire target demographic, regardless of their age. You cannot rely solely on the Internet because print is how you are going to […]

New Mover/Birthday Acquisition Campaign   A franchise restaurant group was looking to increase sales in two of their markets that were under-performing. They were looking to expand their customer base as well as respond to some changes in each of the markets. Pel Hughes worked with them to implement a direct marketing acquisition program. One of the […]

Intelligent Direct Mail Printing and Mailing Deliver the Right Message, to the Right Person,  at the Right Time   CHALLENGE: Political campaign managers (like all marketing managers) have found that it is getting increasingly difficult to break through the traditional direct mail advertising clutter to make a favorable impression on their customer, prospect or voter. Generic […]

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