When using direct mailers to entice consumers to purchase your wares or services, you will want to make sure they are done in a way that is pleasing to the eye. Make sure to use large, bold fonts that are easy to read. Adding a splash of color and some photos on the mailer will […]

Marketing materials, especially for franchised companies with a strong online presence, is important to the branding of your merchandise with your name and logo. An online store for your marketing materials is no longer a convenience for your clients but a necessity and expectation. There are plenty of companies that specialize in such sites to […]

Smartphone usage has broken the glass ceiling – instantly connecting consumers to the products and information they seek. To remain in the game, businesses must meet the demands of ever-evolving use of mobile devices. Below are three must-seize marketing opportunities well served by the ubiquitous use of smartphones today. Mobile sites: Online storefronts know that […]

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