In order to compete in today’s economy, you need to get your products and services in front of your target market. And the best way to do that is to use a multi-channel marketing campaign that integrates consistent messages with different channels to reach your desired prospects and customers. By reaching out in different directions, […]

When you are in the thick of all things marketing, staying on top of the latest in mobile marketing and how to interconnect your print and online media, it’s easy to forget that your average consumer does not stay on top of such things. Here are some tips on how to teach your target market […]

It can sometimes be daunting: sitting down at the computer screen with a blog assignment and a critical case of writers’ block. This is when having a well thought out strategy for your blog is just as important as having a strategy for the rest of your business. Here are some tips on how to […]