Improve Direct Mail Efforts With Data

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One of the biggest ways you can reduce your costs (but also increase your ROI!) is to segment your mailing list. Once you do that, you can then use the following techniques to improve the success of your marketing efforts: Present targeted text and graphics: While segmenting circusgold.com your mailing list, you should be able […]

Marketers, Prepare Yourselves!

We all love answers. If our boss asks us a question, we feel really good if we have one. If we are doing the question-posing, a satisfaction itch should be scratched at least a little bit, even if the answer wasn’t exactly what we wanted. (For example – Q. Can we just order pizza tonight […]

Improve the Effectiveness of Your Sales Process

When it comes to the worlds of sales and marketing, there are always items that we can look at to improve our effectiveness. In marketing, it may be that we want to increase brand awareness and acquire more leads. Or, it could be that we want to do a better job of attracting leads that […]

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