Marketing materials, especially for franchised companies with a strong online presence, is important to the branding of your merchandise with your name and logo. An online store for your marketing materials is no longer a convenience for your clients but a necessity and expectation. There are plenty of companies that specialize in such sites to […]

Smartphone usage has broken the glass ceiling – instantly connecting consumers to the products and information they seek. To remain in the game, businesses must meet the demands of ever-evolving use of mobile devices. Below are three must-seize marketing opportunities well served by the ubiquitous use of smartphones today. Mobile sites: Online storefronts know that […]

Mailing campaigns are an important marketing and advertising strategy, but it can become too costly when response rates are low.  To improve response rates for your mailing campaign, follow these easy tips. Find Your Target Audience Because mailers are not the cheapest form of marketing, it is crucial to find your target audience. When mailers […]

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