Did you know that home improvement businesses benefit from using direct mail as part of their marketing strategy? Whether your business provides professional contracting for roofing, remodeling, flooring, carpentry, or painting, direct mail could help you reach more customers in your area.   Economists are forecasting that home improvement businesses will continue to expand in the coming year. Estimates indicate about a 3.5% increase in growth […]

Do you use Canva for your print campaigns such as flyers or direct mail? If so, there are some things you need to keep in mind when it comes to printing digital designs. Canva provides phenomenal templates and design possibilities—particularly for small business owners and graphic design novices. While Canva is affordable, user-friendly, and accessible, it’s important […]

Generative AI is transforming the way brands communicate with their audiences in digital and print formats. This useful technology can reduce labor costs, increase the ROI on marketing campaigns, and improve customer experience.   What is generative AI in marketing?  Generative AI involves the creation of original content such as music, images, computer code, and marketing copy. Content generated by AI […]

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