Image and Video Personalization

Image and Video Personalization - Pel Hughes Print and Digital Marketing - New Orleans, La

Personalizing your brand’s marketing materials is more important now than ever before; people are overwhelmed with irrelevant junk messaging, and they’re understandably quite sick of it. So what’s the answer to getting in front of your audience and NOT making them want to punch your brand in the metaphorical face? Personalization. According to Hubspot, almost […]

Point of Purchase and Oversized Printing

POINT OF PURCHASE AND OVERSIZED PRINTING - PEL HUGHES

We’ve all been there. You’re standing in line at the grocery store, using every ounce of rapidly disappearing self control to keep your eyes on that black conveyer belt and not on the wall of heaven snacks whispering sweet nothings to you. Not only do you KNOW the Reese’s Peanut Butter Cups are delicious, there’s […]

The difference between offset and digital printing

THE DIFFERENCE BETWEEN OFFSET AND DIGITAL PRINTING - PEL HUGHES

When you think about it, it’s pretty funny how often we ponder the printing process. Because we never really do. Honestly, when was the last time you pulled a lovely catalogue out of your mailbox and said “Wow! I wonder what kind of printing device made this image possible?! Was it digital?? Offset?” Probably never. […]

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