Is Print Dead?

Is Print Dead - pel hughes print marketing new orleans la

“Is print dead?” seems to be one of those almost existential questions that has been asked over the past couple decades, with people expecting the answer to—at least at some point—be “yes”. We’re all aware of the digital age we live in and the importance of social media in our everyday lives. And naturally, as […]

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5 Tools to Improve Marketing Strategy & ROI

5 Tools to Improve Marketing Strategy & ROI - pel hughes print marketing new orleans la

Developing a strategic marketing strategy that drives brand awareness, consumer investment and underlying profits is the goal of any marketing team. However, even professionals with years of experience and proven tactics are constantly seeking new methods to improve marketing ROI.  With dozens of tools available to help marketers, choosing the most effective is challenging. Below […]

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Maximize Digital Marketing Campaigns by Engaging Direct Mail

Maximize Digital Marketing Campaigns by Engaging Direct Mail - pel hughes print marketing new orleans la

As the digital landscape continues to shift, many marketing teams feel pressure to rollback or abandon their direct mail campaigns completely. With the popularity of digital formats and various options for receiving digital content, the perceived logic goes that tangible mail is a thing of the past.  This is the mindset of unproductive marketers that […]

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