Why Does the World’s Largest Digital Advertiser Use Direct Mail?

Why Does the World’s Largest Digital Advertiser Use Direct Mail? - pel hughes print marketing new orleans la

Many people underestimate the power of direct mail. It turns out this advertising method is not as obsolete as people may think. Even the world’s largest digital advertiser, Google, utilizes direct Mail.  Google is a Goliath— most of us use a handful of its branches, including YouTube, Gmail, Google Docs, Google Drive, and Google Maps. […]

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5 Ways to Take Your Brand Outdoors with COVID-Friendly Marketing

5 Ways to Take Your Brand Outdoors with COVID-Friendly Marketing - pel hughes print marketing new orleans la

After nearly a year of contending with COVID-19, people have become accustomed to living their lives very differently. These sweeping changes that we’ve all made to our daily lives have affected the way that businesses operate. How are we to reach customers when it’s difficult to get them into our brick-and-mortar stores? While reaching customers […]

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How to Set Up Artwork for Spot UV and Foil Printing

How to Set Up Artwork for Spot UV and Foil Printing - pel hughes print marketing new orleans la

Spot UV and foil printing can produce striking effects on your printed materials. Especially beneficial for save-the-dates or to embellish logos, spot UV and foil printing both add a luxurious touch to printed pieces. To better understand how your artwork should be set up for this type of specialty service, it’s wise to have a […]

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