Entries by PelHughes

Which Social Media Networks Should You Be Focused On?

While Facebook, Twitter and LinkedIn seems the surefire way to social media networking success, which one REALLY gives your company the highest success rate for your company’s needs? The print and mailing industry effectively attracts new customers with social media marketing, a strategy that works hand in hand with printed marketing materials. Companies are not […]

Marketing Automation and What It Can Do For You

It is more important than ever before to make your business competitive in any and every way possible. One of the best ways to increase the competitiveness of your company is through cost-effective marketing strategies. One area that has been gaining significant popularity in recent years is “Marketing Automation”. What is Marketing Automation? Marketing automation […]

Customer Service Steps You’re Overlooking

Customer service is about more than just delivering the product while not being rude to the customer. To truly wow the customer and build brand loyalty, you need to create the image that you’re willing to go the extra mile on every transaction. Here are some simple ways to wow your customers and turn them […]

Content Marketing Tips for Retaining an Online Audience

For most business owners, building relationships is a lifetime learning experience. The skills may vary depending on geography, culture, business area and personal preferences; however, a successful result levels the playing field. A strong reputation for consistently achieving a healthy business-client synergy is usually synonymous with a stable revenue and business stability and growth. Content […]

What do Unsubscribes Mean?

In this digital world we live in, it is important to have the option to unsubscribe from different things online. This is why you should know what this means as well as how it will work. It will help you to improve your experience when using the Internet. What Does Unsubscribe Actually Mean? Essentially, the […]

Tips to Effectively Track Survey Responses

Tracking of survey responses enables connecting single responses to a particular person or demographic type (in the case of anonymous surveys). It is useful to track the answers to specific questions in order to manage the customer service relationship. Data gathered from surveys helps to maintain customer satisfaction and increase sales through the use of […]

You Still Need Direct Mail

When you create a marketing campaign, you will need to make sure you have all the elements in place. As technology grows, many people think they can just stick with technology for marketing and forget about direct mail. While it is important to focus on technology, especially mobile technology, this does not mean that it […]

Marketing Campaigns: Your Recipe for Success

The goal of every marketing campaign is to be successful. In order to actually be as successful as you would like, there are a few factors that you will want to think about. This will help you to have the best results from your next marketing campaign. Diversity- the Heart of the Marketing Campaign No […]

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Getting Referrals for a Small Business

Getting referrals for your small business is one way of growing your company. In order to benefit from referrals, you need to build your customer base. This can be accomplished by providing excellent services and products. Building solid business relationships is the foundational block of any small business. Any one of your current contacts can […]

The Importance of Responsive Design

Most business owners are not aware of the positive impact responsive web design can have on their business. The way customers are searching for products and services is changing. Consumers want a response to their questions, and answers to their problems. Modern technology such as the internet provides consumers with quick responses in record time. […]