Grab your customer’s attention with a Personalized URL (PURL)

Grab your customer’s attention with a Personalized URL (PURL) _ PEL HUGHES print marketing new orleans

One of the best ways to grab your customer’s attention is to make them the main event. How? Through customization of your campaign, of course. No – the idea of using the first and last name of your target in an email or mailer isn’t quite novel, but the Personalized URL (PURL) seems to be […]

Read more

Mohawk MakeReady: Resources for Digital Printing

Everybody loves a deal. That’s why the team here at Pel Hughes is in love with Mohawk MakeReady and the site’s free downloadable resources. We’re not talking about wordy white papers or useless guides. We’re talking FREE dielines (templates for packages that show cut lines and folds of a package on a flattened surface) your […]

Read more

Dos and Don’ts if you are considering direct mail

Dos and Don'ts if you are considering direct mail- PEL HUGHES print marketing new orleans

Direct mail marketing to potential customers can be a very effective and lucrative tool in your marketing toolbelt. You just have to know how to use it to your advantage. There are lots of DOs and DON’Ts when it comes to direct mail campaigns. Here are some of them: DO:   Test and measure, then […]

Read more
Popular
Recent
Comments
Tags
advanced printing blogging brochures business cards campaign automation catalogues content marketing copywriting tips database management digital advertising digital marketing direct mail direct mail copy direct mail tips email email marketing eNewsletter flyers flyers and brochures graphic design inbound marketing landing pages leaflets magazine advertising management system marketing marketing mobile marketing personalization personalized marketing personalized url print print advertising print and digital advertising printing printing companies printing company print marketing PURLs qr codes social media social media advertising variable data printing website marketing writing tips writing tips for advertising

Tags

advanced printing blogging brochures business cards campaign automation catalogues content marketing copywriting tips database management digital advertising digital marketing direct mail direct mail copy direct mail tips email email marketing eNewsletter flyers flyers and brochures graphic design inbound marketing landing pages leaflets magazine advertising management system marketing marketing mobile marketing personalization personalized marketing personalized url print print advertising print and digital advertising printing printing companies printing company print marketing PURLs qr codes social media social media advertising variable data printing website marketing writing tips writing tips for advertising