3 Direct Mail Tips for Digital Marketers

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3 Direct Mail Tips for Digital Marketers - pel hughes print marketing new orleans la

It’s probably an understatement to say that most marketing teams put more focus and energy into their digital campaigns. And why shouldn’t they? Most of their intended audience spends hours a day online, either surfing the web, checking social media, or sifting through emails. However, marketers that focus solely on the digital aspect and forget […]

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5 Interactive Direct Mail Marketing Ideas

5 Interactive Direct Mail Marketing Ideas - pel hughes print marketing new orleans la

Most marketing teams know that even in our digital age, direct mail is still one of the most efficient and effective methods of reaching your consumer base. However, it’s the simplicity and popularity of direct mail marketing that also make it vulnerable to being tossed in the garbage along with credit card applications and cable […]

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Personalization in Marketing: Look to the Numbers to See its Importance

Personalization in Marketing_ Look to the Numbers to See its Importance - pel hughes print marketing new orleans la

Creating a customer-focused experience is at the top of virtually every successful marketing campaign. And consumers continue to be frustrated with businesses that do not tailor their content to bridge the gap between product and consumer interests. Recent statistics prove that while delivering a personalized experience is more important than ever, it’s often easier said […]

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