Using QR codes with direct mail offers unique advantages for marketers. While QR codes have ebbed and flowed in popularity over the years, recent trends indicate that marketing with QR codes is here to stay. This is likely because QR codes make for a robust cross media marketing strategy, provide reliable metrics on response rates, […]

The days of sending out enormous direct mail campaigns to every residential address in a city are long gone. Not only is this direct mail tactic ineffective, but it is also costly. Today, helpful tools allow for zip code targeting on your direct mail campaigns where mailers are only sent to residents who fall into […]

Your walls, floor, windows, and business vehicles are a blank canvas with which you can improve your marketing efforts. Marketing with large graphics is ideal for brick-and-mortar locations including salons, cafes, boutiques, health and dental clinics, and automotive shops. This form of marketing is also great for higher education institutions and non-profit organizations like nature […]

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