What exactly is integrated marketing? These days, there are many different ways to reach both potential and existing customers. Some various avenues include mobile phones, PCs, websites, and traditional advertising, such as billboards and newspapers. Integrated marketing combines all the various ways of marketing together into one seamless approach to promote one unified vision of the brand […]

A social media usage survey by Washington, D.C.-based Pew Research Center found that social media usage has grown to 65% of adults in 2015. Social media includes such platforms as Facebook, Twitter, Instagram, Pinterest and LinkedIn. Interesting about the study was the fact that usage among seniors has tripled to 35% between 2002-2015 and women are more likely (68%) to […]

The printing industry is a diverse place. Printing ability ranges widely, and quality can also vary. There are tools everyone in the printing industry needs. These tools are necessary no matter what client you’re serving or what type of jobs you’re doing. They include a digital printer, a printer for large jobs, and a variety […]

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