Cross-selling is the process of selling an additional product that is related to the customer’s original purchase. Cross-selling is a vital tool businesses can use to increase sales as well as add value to the customer’s experience. Here are some tips businesses should consider to help improve their cross-selling sales numbers. Listen for the Cues   It […]

The power of social media can affect your business in a dramatic way. Getting it correct, however, can be a challenge. Generally, the fundamentals of good business communications apply to social media as well. So here are four points to help build a solid foundation and grow a better relationship with your customers. Listen Closely […]

Fear and worry are most likely keeping your customers up at night. These concerns run the gamut of topics such as financial, health, interpersonal, web related and more. Regardless of the industry that you’re in, every night there are people with “pain points” specific to something that you can help to resolve. With a little […]

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