In an ultra-competitive business world, companies have to do all they can to get and maintain customers. One medium that is often overlooked is outdoor advertising, though this is a mistake given how many people companies can reach with a single billboard or sign that is properly placed and has a great message. Keep in […]

Social media marketing is constantly being revised to attract potential customers and clients to various websites and products. With these changes has come the use of video. Individuals on social media like their information quick and accessible. There are dozens of ways to use a video, but only the best will get you the results […]

According to Nielsen’s Global Trust in Advertising Poll, “the most credible advertising comes straight from the people we know and trust.” Influencer Marketing leverages the trust we place in people that we can relate to and whose opinions we value. So, what IS Influencer Marketing? Influencer Marketing is a strategy that leverages individuals who have a […]

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