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Developing Relationships with Online-Only Customers
Marketing, Social MediaYou may create opportunities for more business by developing relationships with customers that only order online. These relationships might enable your business to help the customer with their other needs. Here are 5 ways that you may be able to build greater relationships with your online-only customers: The Order Confirmation E-Mail When someone places an […]
Integrate Your Direct Mail and Social Media Efforts
Direct Mail, Social MediaThere is no doubt that social networks are continuing to grow in popularity among all age groups. Recent statistics from Pew Internet & American Life Project indicated that 65% of online adults use social networking sites. Marketers should continue to devote resources into using that channel to reach customers and prospects. However, this can also […]
Marketers, Prepare Yourselves!
MarketingWe all love answers. If our boss asks us a question, we feel really good if we have one. If we are doing the question-posing, a satisfaction itch should be scratched at least a little bit, even if the answer wasn’t exactly what we wanted. (For example – Q. Can we just order pizza tonight […]