Entries by PelHughes

5 Ways to Stand Out From the Competition In Sales

5 Ways to Stand Out From the Competition In Sales Are you looking for some ways to separate yourself as the best when it comes to sales? Doing so doesn’t just happen. It takes intentional steps gained through knowledge and experience. Here are 5 ways to do that. Leave the Competition Alone Bringing up the […]

What exactly is integrated marketing and the benefits of its practice

What exactly is integrated marketing? These days, there are many different ways to reach both potential and existing customers. Some various avenues include mobile phones, PCs, websites, and traditional advertising, such as billboards and newspapers. Integrated marketing combines all the various ways of marketing together into one seamless approach to promote one unified vision of the brand […]

Connect with your customers with on social media

A social media usage survey by Washington, D.C.-based Pew Research Center found that social media usage has grown to 65% of adults in 2015. Social media includes such platforms as Facebook, Twitter, Instagram, Pinterest and LinkedIn. Interesting about the study was the fact that usage among seniors has tripled to 35% between 2002-2015 and women are more likely (68%) to […]

Tools for the Printing Industry

The printing industry is a diverse place. Printing ability ranges widely, and quality can also vary. There are tools everyone in the printing industry needs. These tools are necessary no matter what client you’re serving or what type of jobs you’re doing. They include a digital printer, a printer for large jobs, and a variety […]

Your Online Marketing Cheat Sheet

If you have an online business, online marketing is no doubt very important these days. There are many things that you should keep in mind in order to maximize the effectiveness of your online marketing campaign, and the following are some tips that can help you a great deal. You should make sure to include […]

Direct Mail Myths Debunked

Many businesses out there are missing out on reaching a large number of potential customers because they believe direct mail marketing is not effective. The truth is direct mail marketing remains a powerful tool to reach new customers. Below are few myths about direct mail marketing debunked.   The Younger Generations Do Not Respond. This […]

Can Mobile Marketing Work in the Retail Industry?

The answer to this question is an unequivocal “yes”! In fact, mobile marketing should be a fundamental component of any marketing campaign. According to Global Web Index, “the world’s largest study on the digital consumer”, over 80% of internet users own a smartphone. These users are on the go and are constantly checking text messages, email, and chatting on […]

Why You Need a Reliable Printing Company

For any company that strives to gain new customers or meet the needs of its clients, a reliable printing company is an essential asset. Some printing companies may promote their rock-bottom prices, but when it comes to professional printing needs, cutting corners to save in the short term can bring disastrous results in quality and […]

Tips for Your Call to Action on Direct Mail Campaigns

Direct mail campaigns can be terrific marketing tools. While e-mail marketing can be mistaken for spam or deleted without opening by busy recipients, direct mail offers an opportunity to stand out. One of the best ways to get a response is to craft a strong Call to Action (CTA) with every message. Here are three […]

How Much Is Too Much Blogging?

  ·    How Much Is Too Much Blogging? For most businesses and personal blogs-posting once a week is the norm. But blogging frequency will not be the same for all. There are a few areas that you will need to investigate before you can decide on the perfect number of postings for your blog. […]