A lot goes into customer service. This is where we foster and nurture relationships, and really go the extra mile to ensure a long-lasting relationship with them. To keep your long-term customer service efforts going strong, here are five tips to use!

Communicate – Strong communication skills are vital to a long lasting relationship. You can’t possibly know what is going on with your client if you don’t talk (or email). Make sure you stay in contact with your clients. Let them know you are thinking of them. Send them some resource materials. Mention that article you found online that you thought would be of interest. Whatever you do, stay in touch and let them know that you are available and interested. You want that virtual door to remain open so that your client can feel completely comfortable coming to you.

Show the love – Everyone likes to feel appreciated. How do you show your clients that they are truly appreciated? Do you provide them with special discounts? Do you send them notes or tokens of appreciation from time to time? It’s important to show that you care for your clients and are grateful for the business.

Be faithful – Yes, we are usually the ones who want our clients to be faithful, right? We don’t want them falling for the next best thing that just happens to be a few bucks cheaper, a little shinier…But the same goes for us. We must be faithful. Faithful to our marketing messages, with which we must stay consistent and reliable. And we must be faithful to our clients in providing them top notch service that they can depend on.

Be supportive – If you don’t provide support to your clients, you will see them leave. One by one. Because everyone wants support. No one likes to feel like they are not listened to, or that they have no one to lean on. Once the sale is made, now you must provide the support necessary to show that you really care and that yes, you are there for your clients. 110% there.

Have fun – Don’t forget to have fun with your clients. As you get to know them, understand their likes and dislikes, then make sure to incorporate that into your phone and email contact. Business doesn’t have to be stuffy and impersonal. In fact, it shouldn’t be. Your clients are people too. And they have senses of humor and interests. Use this to further develop your relationship and let them

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know that your business has personality too!