The clutter that used to be in the mailboxes has shifted online. The increased chances of your brand sticking out through direct mail has increased. Imagine if your mail piece was timely, relevant, personalized, and interactive? The nostalgic effects of receiving relevant mail remain. Even with marketing’s focus on social media, traditional mail channels continue to be effective.
Let Pel Hughes be your one source for everything direct – from strategy to data management, from creative to print, mailing services to personalization. It all starts with collaboration with our clients – determining a foundation of planning, well-defined objectives and agreed-upon success metrics. Then, as we move through the capabilities of marketing analytics, database services, data management and more, we have a strong roadmap to guide our choices. Our creative services can be comprehensive or collaborative, and of course our printing capabilities are diverse and advanced. Finally, our long-standing relationship with the USPS means we have the experience and connections to execute your mailings with confidence.
Postal Optimization — Postage is your biggest cost and your single biggest expenditure. Our data team and postal software are experts at uncovering savings. While it’s a given that postal rates will continue to climb, there are things we can do to minimize the impact on your business, including bulk rates, logistics-based discounts, eliminated waste, improved targeting, full IMB barcode compliance and more. Signed, sealed and delivered—we offer you the fastest and least expensive document delivery options. We can show you the most efficient way to go, offering intelligent, selective inserting, high-speed inkjet addressing, high volume binding or other services your projects may require. We also deliver via the United States Postal Service, UPS or FedEx. Best of all, we produce your documents in an automation compatible format that will help them speed accurately to their destinations at the lowest possible cost.